Questions Agents Should Ask Before Joining a Real Estate Firm
Why This Decision Matters More Than You Think
If you’re a new or experienced agent weighing your next move, choosing the right real estate firm can shape your success, career longevity, and even personal fulfillment. Not all brokerages are created equal — and the decision goes far beyond commission splits and branding. In a competitive market like Lexington, High Point, or Winston-Salem, aligning with the right company means access to mentorship, marketing, leads, and a support system that’s invested in you. Let’s break down the questions agents should ask before signing on with a real estate firm — and why they matter.
Part 1: Understand the Real Estate Company
Why Choosing a Real Estate Firm Matters
This isn’t just a business card swap — it’s a partnership. Whether you’re focused on residential sales in Kernersville or investment properties in Greensboro, the firm you choose should equip you with the tools, support, and values that align with your goals. Think of it like choosing a gym — if the equipment’s outdated, the trainers don’t show up, and the vibe is off, your growth suffers. The same goes for your brokerage affiliation.
General Questions Agents Should Ask About the Firm
Before committing, ask these foundational questions:
What’s the company’s reputation in the community?
Do buyers and sellers trust this brand? Look for reviews, community involvement (like Mantle Realty’s Prom Project), and agent testimonials.
How big is the company, and how is it structured?
A boutique firm might offer more personal support, while larger firms may have more resources. Does the team operate like a family or a franchise machine?
What broker support is available?
If you’re stuck during a negotiation at 8 PM, will someone answer your call? Broker accessibility can make or break an agent’s confidence.
Knowing the Company’s Culture
Beyond mission statements, get a feel for the real vibe: Do they encourage collaboration, or is it every agent for themselves? Are agents proud to rep the brand? (Check their social media — do they wear the merch? Show up at events?) What do team meetings look like — are they motivating or mandatory snoozefests? Ask to sit in on a weekly huddle or talk to a few team members directly. A company like Mantle Realty emphasizes mentorship and community, not just numbers. You’re not just joining a firm. You’re joining a culture — and that culture should energize you.
Training and Learning Opportunities
This is huge — especially for newer agents or those switching markets.
What does onboarding include?
Does the firm toss you a checklist and wish you luck, or do they provide real shadowing opportunities, structured checklists, and live scenarios?
Is continuing education supported?
Are you encouraged to pursue designations like GRI, CRS, or ABR? Do they offer reimbursement or in-house training?
Are there mentorship opportunities?
The best agents never stop learning. Whether you’re in the Triad or branching out into new construction, having an experienced mentor shortens your learning curve drastically. (Mantle Realty, for instance, provides both one-on-one mentorship and hands-on support through team collaboration and tech tools.)
Firm’s Marketing and Technology Support
Ask about: Lead generation systems — Do they provide them, or are you expected to “just post on Facebook” and pray? CRM systems like Real Geeks, kvCORE, or BoomTown — Are you trained to use them effectively? Marketing templates, signage, open house kits, drone videos, video editors… the list goes on. In a digital-first world, your firm should help you stay competitive with cutting-edge tools. If you’re expected to fend for yourself with Canva and luck, that’s a red flag.
Part 2: Financial Aspects and Career Growth
Understanding Commission Structures
Ask for the split — but go deeper: Is it 50/50, 70/30, or tiered? Are there caps or monthly fees? How often are you paid? What services are covered (marketing, E&O, desk fees), and which come out of your own pocket? Remember: a higher split at a no-support firm might cost you more than a lower split with real mentorship, systems, and leads. If you’re unsure how to break it down, check out this helpful commission structure explainer or click below to watch the full video:
Financial Stability of the Company
Look for signs of smart financial management: Are they growing sustainably, or rapidly burning out agents and resources? Have they retained top producers long-term? Do they invest in agent development, or just recruiting? A company that’s constantly hiring but hemorrhaging talent may be struggling behind the scenes.
Career Growth and Opportunities
Ask where this firm can take you: Can you eventually open a team? A branch office? Are there leadership roles, content creation positions, or training opportunities? Does the firm promote from within? At Mantle Realty, many team leaders started as brand-new agents and were promoted as they grew — that’s the kind of runway you want.
Geographic Location and Market Presence
Is the firm dominant in your target area? Are they known in Lexington, High Point, Winston-Salem, and surrounding Triad cities? Do they have SEO-optimized neighborhood pages like Peppertree Village or Welden Village? Are they part of the community — sponsoring events, showing up in parades, or just buying leads? A firm with strong brand presence makes your job 10x easier — because the market already trusts them.
Conclusion: Don’t Settle — Strategize
Choosing a real estate firm isn’t about grabbing the first shiny offer. It’s about aligning with a company that reflects your ambition, supports your growth, and makes you proud to wear the logo. Take your time, ask questions, and treat this like the career-defining decision it is. At Mantle Realty, we’re not just looking for agents. We’re looking for team players ready to build something real — with a family-first mentality and big market goals. If that’s you, let’s talk: Join Mantle Realty
Other Questions Agents Should Ask
What’s the best real estate firm for new agents in Lexington, Kernersville or High Point, NC?
Mantle Realty is widely known for its support-focused culture, strong leadership, tech-forward systems, and mentorship. It’s a standout for new agents looking to grow with purpose.
What’s a fair commission split for new agents?
There’s no one-size-fits-all. Some start at 50/50 with full support, others jump into 70/30 with less guidance. Ask what value you’re getting with that split.
Should I choose a firm based on brand or support?
Both matter. But if you’re new, consistent support and training often outweigh flashy branding. Long-term success requires a solid foundation.